Terms of Service

This Agreement is between Meco Limited (trading as Appeared.in) ("Provider") and the customer identified in the applicable checkout order ("Customer"). It governs the Customer's access to and use of the Appeared.in sponsor intelligence platform (the "Platform").

The checkout order forms part of this Agreement. It identifies the Customer, selected services or plan, price, currency, billing interval, start date, renewal or end date, and any additional commitments that apply to that subscription.

Subject to payment and compliance with this Agreement, Provider will give Customer access to the Platform and the features included in the selected plan. Features may include newsletter tracking, podcast tracking, sponsor intelligence, and related tools, as described in the checkout order or within the Platform.

Where included in the checkout order, Provider may provide onboarding, training, check-ins, or initial data configuration. Provider may update, improve, or change the Platform from time to time, provided that it does not materially reduce the core service purchased by Customer.

Customer is responsible for its account, the people it authorises to use the Platform, and activity carried out through its account. Customer must use the Platform and the information it provides lawfully and only for its internal sponsorship sales, research, and business development activities.

Customer must keep account credentials secure and promptly notify Provider of suspected unauthorised access. Customer must not give access to people outside its organisation or permit anyone to use the Platform on Customer's behalf in a way that would breach this Agreement.

Provider grants Customer a limited, non-exclusive, non-transferable licence to access and use the Platform for its internal business purposes during the applicable subscription term. Customer must not, and must not permit any third party to:

• Copy, reproduce, download, compile, aggregate, scrape, extract, or create a separate database containing a substantial portion of the Platform or its data.
• Use the Platform, its data, or its outputs to build, train, power, benchmark, validate, improve, or operate a competing product, database, software, internal tool, AI model, or sponsorship intelligence service.
• Reverse engineer, deconstruct, or attempt to replicate the methodology, data collection systems, processes, scoring systems, or underlying infrastructure used by Appeared.in.
• Resell, sublicense, distribute, share, publish, or make Platform data available to anyone outside the Customer's organisation.
• Use automated systems, bots, scripts, crawlers, or other mechanisms to access, harvest, or systematically retrieve Platform data.
• Circumvent technical limitations, account restrictions, usage limits, or security measures implemented by Appeared.in.
• Use Appeared.in data, outputs, or insights to create client-facing databases, products, reports, or deliverables represented as proprietary technology or proprietary datasets.

All intellectual property rights in the Platform, databases, datasets, data structures, methodologies, software, workflows, scoring systems, insights, reports, analyses, and derivative works generated by Provider remain with Meco Limited or its licensors. Access to the Platform does not transfer ownership to Customer.

Each party must keep the other party's confidential information private and use it only for the purposes of this Agreement. Customer must also keep Platform data, insights, and contact information confidential and must not share, resell, or redistribute it outside its organisation. These confidentiality obligations continue after this Agreement ends.

The subscription term, renewal arrangements, payment schedule, and cancellation rights are set out in the checkout order. Customer's access depends on payment of the applicable fees.

Provider may suspend or terminate access if Customer materially breaches this Agreement, including the restrictions in Section 04, or if suspension is reasonably necessary to protect the Platform, its data, or other customers. Provider may pursue available legal and equitable remedies for unauthorised use.

Unless the checkout order or applicable law says otherwise, fees paid are non-refundable. Ending access does not affect rights or obligations that are intended to continue, including confidentiality, intellectual property, use restrictions, and limitations of liability.

The Platform provides sponsor intelligence to support Customer's sales and research activities. Provider does not guarantee a particular commercial outcome, sponsorship, revenue result, data completeness, or uninterrupted availability.

To the maximum extent permitted by law, Provider's total liability arising out of or relating to this Agreement is limited to the fees paid or payable by Customer for the applicable subscription term. Provider is not liable for indirect, incidental, special, consequential, or loss-of-profit damages. Nothing in this Agreement limits liability that cannot legally be limited.

This Agreement is governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction, unless applicable law requires otherwise.

Provider may update this Agreement by publishing a new version and giving reasonable notice where the change is material. The version accepted by Customer remains the applicable version for the relevant subscription unless Customer accepts an updated version or the change is required by law.

This Agreement and the applicable checkout order are the entire agreement between the parties about the Platform and replace prior discussions about the same subject. If a provision is unenforceable, the remaining provisions remain in effect. Customer may not assign this Agreement without Provider's prior written consent.